Comprehensive Primary Care Physicians (Rose Medicine) - Privacy Policy 

 

Effective Date: January 1, 2026 

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Comprehensive Primary Care Physicians, PLLC (Rose Medicine) is committed to protecting your privacy and safeguarding your personal and health information. 

This Privacy Policy explains how we collect, use, and protect your information when you interact with our practice. 

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Information We Collect 

We may collect: 

• Personal information such as your name, date of birth, address, phone number, email address, and insurance information 

• Protected Health Information (PHI) necessary for treatment, payment, and healthcare operations 

• Information you provide when scheduling appointments or communicating with us 

• Your mobile phone number if you choose to receive SMS communications 

 

How We Use Your Information 

We use your information to: 

• Schedule and confirm appointments 

• Provide medical care and coordinate treatment 

• Send appointment reminders, follow-up instructions, preventive care reminders, billing notifications, and office updates 

• Respond to inquiries and provide customer support 

• Comply with legal and regulatory requirements 

 

HIPAA Compliance 

We comply with the Health Insurance Portability and Accountability Act of 1996 (HIPAA) and applicable state privacy laws. We maintain appropriate administrative, technical, and physical safeguards to protect your Protected Health Information (PHI) and use or disclose PHI only as permitted or required by law. 

 

SMS Communications and Consent 

We send SMS messages only to individuals who have provided prior  consent. Consent may be obtained through: 

• Written consent forms completed in our office 

• Verbal consent provided during registration or scheduling and documented in our records 

Consent to receive SMS messages is not a condition of receiving medical care. 

When you opt in, we may use your mobile number to send appointment reminders, follow-up instructions, billing notifications, and other care-related communications. 

Message frequency may vary. Message and data rates may apply. 

You may opt out at any time by replying STOP to any SMS message you receive from us. You may reply HELP for assistance or contact us at (248) 621-9200. 

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Data Sharing and Disclosure 

We do not sell, rent, or share your personal information with third parties for marketing or promotional purposes. 

We may share your information only as necessary for treatment, payment, healthcare operations, legal compliance, or with service providers who are contractually obligated to safeguard your information. 

Text messaging originator opt-in data and consent will not be shared with any third parties under any circumstances. 

 

Data Security 

We implement reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, disclosure, or misuse. 

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Your Privacy Rights 

You may request access to or correction of your personal information by contacting us. 

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Contact Information 

Rose Medicine 
31500 Telegraph Road, Suite 115 
Bingham Farms, MI 48025 
Phone: (248) 621-9200 
Fax: (248) 621-9222 

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